The Kresge Foundation, May 13, 2021, New NCRC report affirms small businesses help maintain cultural identity of communities
In a new report from the National Community Reinvestment Coalition, 10 Black business owners in historically Black neighborhoods discuss the cultural significance of small businesses and how they have been impacted by the COVID-19 pandemic. Focusing on communities in Washington, D.C., and Baltimore, Maryland, researchers shared these key takeaways: Small businesses help maintain the cultural identity of communities, and they need support now more than ever.
The NCRC study, “The COVID Pandemic and Its Impacts On Culturally-Significant Businesses,” had two important goals: (1) to arrive at a meaning for culturally significant businesses that allow designation to drive programs and investment across different communities, and (2) to uncover and disseminate information on how these culturally significant businesses fared during the COVID-19 pandemic.
